So we all have our set of creative messages for our subject bar to get our subscribers to OPEN the mail so they can see what the offer is right?
Good!
One major focus when setting up your email campaign including the
“Follow Up Sequence” as well as “Broadcast Messages” is to be creative with the subject line. Yes, making it interesting enough to captivate and build that sense of curiosity or “hey this looks cool” thought process.
While these subject line captures are usually honest from most of us..
uh huh hmmm(you know who you are..)
Some folks just don’t get it.
Over the past few weeks, some ding dong out there has been teaching affiliate marketers that market to affiliates complete crap!
Here’s the subject line..
“Congratulations You’ve Made A Commission”
What moron is telling newbie affiliates to do this? It’s WRONG and it will discredit you if you pull a tactic like this.
Most affiliates count on seeing those pretty little subject that say this but only when it’s true.
I myself looked at one thinking it was from one of my vendors, then I got a bunch more. What a waste of effort. It’s one thing to get your mail opened.
But it’s whats inside that counts.
So here is what the body of the content says…
Dear Rhonda
If I said to you this industry is full of BS would you agree? (Yes I would Agree and this is BS right here in this line after reading the subject line.)
Well, let me tell you this…
I make commissions every week because I know how to market. (WRONG)
I struggled for months on end. Period… ( O.k, now I believe this line)
But click on the link below and follow the steps in my site and
I値l show you how to quit your job in 90 days. ( Miss Leading..maybe you can tell me how you quit your job in 90 days.)
Any one can QUIT a job in 90 days.
Check it out now before i start charging for this free info. ( how about this instead;
This information is free to you as my gift for you being a loyal subsriber…Oh and MEAN IT!)
ARE YOU SERIOUS?
Alright, so for all the new Affiliates that will be turning Pro, Do Not Do Something This Detrimental.
It hurts you and it makes the Stand Up Affiliates look bad.
I will be sending out a list of Subject Line ideas that are powerful yet honest to our VERIFIED SUBSCRIBERS.
We are teaching MARKETING here gang…Not Crappy Spammy Junk.
We know that building captivating subject lines can be difficult for the Affiliates that are just getting their feet wet. We have all been there.
It is the power hitters with good intentions and great moral fiber that you may want to start following and learning from.
I hope this will open the eyes of our newer affiliate marketers and help as you move forward and turn this into a real business.
Stay well,
Rhonda
